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The MFA Direct Marketing Plan is designed to provide excellent incentives to any person willing to put in efforts to sell the products of the Company.
To be a part of the MFA Direct Marketing Plan, just fill an online form and join our family. The same will entitle you to sell the products of the Company and earn incentives for the same too. Each person joining the Company is known as an Independent Representative.
A person who joins as an Independent Representative in the marketing plan of MFA is eligible for earning incomes through the marketing plan of the Company. Every IR within the company has the opportunity to purchase product at wholesale price and either sell them at retail price or consume them personally. After using the products and feeling satisfied with quality and concept IR can share business opportunity with other people and can sponsor others. Sponsoring other people, you can also begin building a substantial IR associate organization and earn commission from certain retail customers in your referral line. By passing your sales and marketing knowledge to your developing team, IR can not only build own business network but also enable others to build of their own team. This way they will also start using the products and so on. Thus the company does not require any advertisement or middlemen for selling its products. The amount saved will be distributed between you and the people who associate to the company because of you.
By following way you can get Income in MFA Direct Repurchase Plan:-
1. Purchases for self requirement.
2. Purchases by your down liners.
3. Retailing by you or your down liners.
In this concept a registered IR can get repurchase incentive as following plan.
Terms used in the Repurchase plan :-
|CMD||Anderson's Concentrated Minerals Drops® available in 3 sizes 60ml, 120 ml and 240 ml|
|DP||The price at which the product is available to the IR of MFA.|
|PV||Point value of the product which will be the basis of the calculation in the marketing plan. Each PV is equal to 1 Rs.|
|GV||The sum total of PV in your group/network calculated in your unlimited depth.|
|PPV||The PV of the personal purchase required at each differential level in the Repurchase plan.|
|CV||The total PV of the sales done in the Company in each calendar month.|
|MPV||The matched PV on the purchase of products for doing activation PV by a Distributor is called MPV. 1 MPV = Rs. 1 or lower as decided by the Company.|
|PLATOON||Platoon means the network of people in your downline in those legs which are at promotion levels below your level.|
|ACTIVATION||The first purchasing by any Distributor upto a certain PV is counted as Activation PV.|
Calculation of Commission/Incentives:
|Retail Bonus (Self Purchase)||Up to 17% on MRP|
|Activation based MPV Income||Based on the matching of distributors purchasing product to do activation PV in your network.|
|Performance Bonus (Differential) with width compression||5%-30% of the PV of each product|
|Team Matching Bonus (Dynamic Compression On Level)||100% of the Performance Bonus distributed in 15 compressed levels|
|Lifestyle Royalty Bonus||20% of the PV distributed in senior levels|
|Travel Fund||6% of the CPV kept aside for international and national trips of leaders.|
|CMD Infinity Club||Upto 14% of GPV can be earned on infinite levels in your network on qualifying for this income.|
A. Retail Bonus (Self Purchase)
Buy any product of MFA at wholesale price and you receive the difference between the retail and wholesale price (Up to 17% commission) of the product.
|Sr. No||Product||MRP||DP||Retail profit||PV|
|1||CMD 60 ml||1658/-||1199/-||459/-||500|
|2||CMD 120 ml||3310/-||2299/-||1011/-||1000|
|3||CMD 240 ml||6600/-||4499/-||2101/-||2000|
|4||ItsPro+ for all||799/-||649/-||150/-||220|
|5||ItsPro+ for Women||799/-||649/-||150/-||220|
|6||ItsPro+ for Kids||799/-||649/-||150/-||220|
|7||ItsHoney Natural Honey||850/-||750/-||100/-||270|
|8||Its Kidney care||696/-||596/-||100/-||200|
|10||Its Bone & Joint||696/-||596/-||100/-||200|
|15||Kayasense Beauty Cream Soap(Pack of 3)||189/-||159/-||30/-||48|
|16||Kayasense Face Wash||199/-||175/-||24/-||55|
|17||Kayasense Multi-purpose Face Cream||199/-||175/-||24/-||55|
|18||Kayasense Face Scrub||199/-||175/-||24/-||55|
|22||Its Flaxseed Oil||525/-||465/-||60||155|
|23||Kayasense Pain Relief Gel||170/-||150/-||20||50|
|24||Kayasense Sunscreen Gel||249/-||219/-||30||75|
|25||Kayasense Anti-Ageing Cream||249/-||219/-||30||75|
|26||Kayasense Foot Cream||99/-||88/-||11||28|
|28||Hairsense 7-in-1 Hair Oil||430/-||380/-||50||123|
|29||Kayasense Shave Gel||149/-||134/-||15||43|
*Company reserves the right to levy Handling & Courier charges, where required. MRP is indicative only as certain local taxes and levies can be charged extra.
B. Activation based MPV income:
Any customer who wishes to purchase any product can do so at the Distributor Price of that Product. The first purchase of any Product by a customer will be counted towards the Activation of that particular customer’s ID.
As you build your network and people start activating in your network, you make the Matched PV (MPV) Income on the basis of the matched activation PV in your strength and payout legs.
As 4000 Activation PV is matched you will earn 15% of 4000+4000 i.e. 8000 = 1200 MPV as incentives. (Activation PV for the first payout will be calculated when matching is done for 2000:4000 Activation PV or vice versa).
The balance Activation PV of your strength leg i.e. 6000 Activation PV is carried forward to next payout period and can be matched in the future payouts.
Note:-You should be Activated yourself to be qualified for this income. The maximum payout that can be earned from matching Activation PV is 150000 MPV
1 MPV = RS. 1. The Company reserves the right to reduce the value of MPV in any payout period at the sole discretion of the Company. The MPV value can vary from one payout period to another.
The Activation PV cannot be counted for any other income of the marketing plan. This income will be calculated weekly.
An IR can purchase any product with minimum PV of 200 upto maximum 4000 PV as first purchase to get activated.
C. Performance Bonus (On GV)
On repurchase of products by you & your downline a member gets incentive by differential method according to the following table. Company provides the performance incentives starting from 5% to 30% according to your current month Group volume (GV). You can increase your group volume by sponsoring more direct member in your direct downline tree. Performance Bonus incentive is calculated and paid out on current payout total Group Volume (GV) according to following chart.
|Level||Promotion criteria||Alternate Criteria||Slab||Designation||PPV|
|4||20000||-||18%||Management Counselor Distributor||500|
|7||360000||6 MDs in different legs||26%||Gold Master Distributor||1000|
|8||1000000||3 GMDs in different legs||28%||Super Master Distributor||1500|
|9||4000000||3 SMDs in different legs||30%||Crown Master Distributor||1500|
- The GV requirement has to be done in one month for promotions. For GMD and above promotions, only 50% of PV will be counted from 1 leg, rest PV to be done from other legs.
- Hoarding rules to be applicable. If any distributor stocks product without selling at least 70% of the stock available with him is liable for action by the Company.
- MD and above rank promotions are applicable from the next month of achievement.
Fast Track MD Program
- Any person who is at the rank of MCD or below can do just 120000 GPV in one month and get promoted to MD directly.
- By differential method you get net commission after deducting your downline group commission.
You can understand by following hypothetical example:
|Group A||Total group repurchase in your 1st direct:||45,000|
|Group B||Total group repurchase in your 2nd direct:||250,000|
|Group C||Total group repurchase in your 3rd direct:||200,000|
|Group D||Total group repurchase in your 4th direct:||20,000|
Total Group Business
|Your total Group Business:||520,000|
|Your Percentage Slab:||28%|
|Total Group Incentive: 520,000 X 28% = 145,600|
Group A: Incentive
|On the basis of 45,000/- repurchase:||45,000 X 21%= 9,450|
Group B: Incentive
|On the basis of 250,000/- repurchase:||250,000 X 26%= 65,000|
Group C : Incentive (Group C not met additional criteria)
|On the basis of 200,000/- repurchase:||200,000 X 24%= 48,000|
Group D: Incentive
|On the basis of 270,000/- repurchase:||20,000 X 18%= 3600|
So, deducting the group commissions paid from the total incentive to be be paid we can arrive at your net commission as under :
|Total Commission to be paid:||Rs. 145600/-|
|Less : Group Commissions|
|Your Net Commission
Which includes Your personal Repurchase incentive
5000 X 28% = Rs. 1,400/-
D. Team Matching Bonus (On Level)
This matching bonus calculated & paid out on the basis of Performance Bonus earned by your 15 level downline. This is an addition income with Performance bonus. MD level & above have to be royalty qualified to be eligible for Team Matching Bonus.
|Levels/Generation||BD(%)||AD (%)||MCD (%)||DD (%)
||MD(%)||GMD (%)||SMD (%)||CMD (%)|
E. Lifestyle Royalty Bonus
Lifestyle Royalty Bonus for advanced Executive ranks incentive. As you help others in your organization to become successful leaders and qualify pool, you are rewarded again through the royalty bonus, on the basis of company’s turnover (CV) in a payout. 20% of the CV has been kept aside and is shared among the achievers at the respective levels as below :
|Designation||Royalty %||Further Criteria|
|MD||7||Min. 25000 PV from platoon|
|GMD||6||Min. 50000 PV from platoon|
|SMD||4||Min. 100000 PV from platoon|
|CMD and above||3||Min. 200000 PV from platoon|
Lifestyle royalty bonus incentive is paid out every month to the eligible IR according to the chart above based on the current month CV.
If GMD and above create same or higher levels under them the platoon conditions will be reduced according to the following chart :
|RANK||LEGS AT SAME OR HIGHER LEVEL||% TO BE ACHIEVED TO QUALIFY|
F. Travel Fund
6% of the CV per month is kept aside and is accumulated in the accounts of each achiever to be utilized for domestic and international trips of the achievers. You have to be royalty qualified as above to earn this income.
|Designation||Share in the pool|
|MD||1 share for each achiever|
|GMD||2 share for each achiever|
|SMD||3 share for each achiever|
|CMD||4 share for each achiever|
G. CMD Infinity Club
You can earn upto 14% of PV as income by qualifying for the CMD Infinity Club. The qualification and income is as under:
|CMD||Applicable from next month||3% of GPV|
|Silver CMD||CMD with 1 leg as CMD||6% of GPV|
|Gold CMD||CMD with 2 leg as CMD||8% of GPV|
|Diamond CMD||CMD with 3 leg as CMD||10% of GPV|
|Blue Diamond CMD||CMD with 4 leg as CMD||12% of GPV|
|Black Diamond CMD||CMD with 5 leg as CMD||14% of GPV|
This income works on differential basis. For example a Silver CMD promotes under a Silver CMD, the income of the upline Silver CMD from that downline Silver CMD leg will be 0. And if a Silver CMD promotes under a Gold CMD, the income of Gold CMD from the Silver CMD leg shall be 8%-6% i.e. 2% and on the other legs shall be 8% of GPV.
THE COMPANY DOES NOT GIVE ANY GUARANTEE OF EARNINGS NEITHER DOES IT GIVE OUT ANY MONEY ON RECRUITMENT OF DISTRIBUTORS. INCENTIVES CAN ONLY BE EARNED BY INDEPENDENT REPRESENTATIVES/DISTRIBUTORS OF THE COMPANY BY EFFECTING SALES OF THE PRODUCTS. INCENTIVES WILL BE RELEASED AFTER DEDUCTION OF GOVERNMENT TAXES.